How Many Visitors Does Your Website Need to Make Money Online?
Posted on 12. Feb, 2010 by admin in Home Business
It seems like such a wonderfully simple way to make money online. Sign up
for Google AdSense, pray people click on the ads, and start counting the
cash.
It actually is that simple. But how many visitors do you need to really
start bringing in the big bucks? That seems to be the big question, and the
answers vary depending on who you listen to.
Google doesn’t give up statistics, but the general consensus seems to be
that about 2 percent of people who visit a website or blog will click on an
ad, though some people claim as high as 25 percent click through rates. This
figure greatly varies, depending on the kind of site and the ads. However, a
safe bet if you are trying to work out a budget, is to use the smaller
click-through rate.
If you plan to depend upon income solely through pay-per-click revenue, then
you’d better plan to have thousands of visitors to your website each day. To
make $100 dollars, based on a 2 percent click through rate, you have to
bring in at least 50,000 visitors or more per month. However, that number is
based on low pay-outs. If your ads make more money per click, you’ll need
less visitors.
Popular websites make thousands of dollars in affiliate advertising every
month. But to get that kind of money, you need a combination of thousands of
visitors and high-paying ads. Keep in mind, that someone who visits your
site every day begins to get “ad blind.” In other words, the ads start to
blend into the background and receive less clicks. Ideally, the blogger
wants to attract new people to their site, thereby increasing the number of
“fresh eyes” looking at the site.
Some people have complained that the ads placed on their site by Google have
little or nothing to do with their content, which may be because there
simply are no advertisers related to the information on your site.
Don’t get discourage by the small monetary numbers usually associated with
such ads. Though many ads pay relatively little, those amounts add up,
especially if you have more than one site going. Give your website time to
attract visitors, and you’ll start making money even if it’s only a few
cents at a time.
One last bit of advice: Don’t fall for anyone who claims they can
“guarantee” ridiculously high pay-outs or click throughs with AdSense. There
are legitimate, good marketing practices that can drive more visitors to
your website, but be careful about too-good-to-be-true offers.
